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Cereal History Exhibit

34 Jackson St W
Suite 1B
Battle Creek, MI 49107
Regions: Battle Creek
(269) 962-2240
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Find out more about the history of cereal in Battle Creek at the brand new Cereal History Exhibit!
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You know you’ve arrived at the Battle Creek Welcome Center when you spot cereal mascots painted on the windows.

Learn why Battle Creek is the “Cereal City” at the cereal exhibit. Start with the invention of flaked cereal and move through its impact on everything from breakfast to modern marketing.

Check out the evolution of Tony the Tiger and different kinds of cereal that have been preserved in glass jars. Check your memory against our collage of vintage boxes to see if you’ve ever had Candy Corn Corn Pops or Bat Bites Justice Cereal.

Be ready for a photo op -- take a picture of your family in a cereal bowl or hop on over to the gift store for a selfie with Tony the Tiger.

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